Invitation for New Honda Owners Seminar
Completely Project Managed By Kershner Studios, including design, production, and printing. It was determined that a more "up-scale" invitation would attact a larger number of new car buyers to a seminar, and by extension, provide repeat business in the service area as well as in referrals. A unique gate-fold invitation was developed utilizing a Honda logo that was actually removed from a vehicle then scanned and processed. This invitation was used over the course of several months with an over 70% attendance rate at the seminars.

From the Invitation:
... You're Invited
Welcome to the Don davis Honda Family. As a new Honda Owner, we have designed and informative session to answer any questions pertaining to your new Honda, while providing some fun and prizes too! Learn about valuable safety and maintenance tips to prolong the...